Marketing Manager

ECCO Safety Group Australia Pty Ltd

Who We Are

ECCO Safety Group is a worldwide market leader in emergency lighting and audible warning equipment for commercial and emergency services vehicles. Under the ECCO, Code 3, LED Autolamps, Britax and Cole Hersee brands, ECCO Safety Group Asia Pacific manufactures, designs and markets:

Back-up alarms and amber warning lights for off-road vehicles, heavy duty transport, earth-moving vehicles, and material handling equipment
Lighting and sound-based warning products for emergency service vehicles in Police, Fire, Ambulance, State Emergency Services and security industries
Mandatory and signal lighting such as marker and combination lamps, indicators, work lights, and more

We are proud to be a trusted industry leader in innovation and quality (ISO9001 certified), offering exceptional performance in both our products and our customer services.

Position Summary

Responsible for planning and implementing strategic marketing activities, targeted towards existing and new markets for Australia, New Zealand and South East Asia

Principle Duties and Responsibilities

Essential

- Develop ECCO Safety’s corporate presence whilst upholding our business values and integrity

- Lead and manage the Marketing team to ensure a creative and positive work environment is achieved

- Develop and mentor team members to improve their knowledge and skills

- Direct and execute innovative marketing and branding activities in-line with global marketing and key stakeholders

- Work closely with Aftermarket, OE and Emergency sales teams and customers to support and develop revenue growth initiatives

- Develop channel presence across all markets - promotions, tradeshows, events management

- Drive brand awareness across all marketing channels

- Develop and implement key brand strategies in-line with global strategies

- Contribute to product development and product planning process as required

- Streamline new product launch introductions

- Monitor competitor activity to assist in corporate strategy

- Manage and represent ECCO Safety’s at various trade associations, shows and seminars

- Co-ordinate and support content marketing activities

- Website content creation, traffic management, SEO and AEO

- Digital and print advertising management

- Provide reporting as required by ECCO Safety leadership

- Prepare market studies, product implementation packets and competitive cross references.

- Perform other duties as assigned or needed.

- Maintain and develop ECCO Safety’s brand websites and social media platforms

- Manage ECCO Safety’s e-commerce site and portal (via external management)

Essential Qualifications

Required

- Demonstrate a strong understanding of how marketing correlates to sales results

- Detailed knowledge of Australian, New Zealand and South East Asian markets

- Bachelor’s degree in related field or equivalent experience.

- Valid driver’s license with good driving record.

- Marketing experience in physical products or automotive products.

- Skills / qualifications in Adobe Creative Suite and WordPress

Desired

- Technical capabilities / qualifications in HubSpot, Prestashop, Contentful, Adobe Commerce, Power BI, Phocas, Canva and PartsDB.

- Persuasive, articulate and able to work with and influence people at all levels, nationalities and personalities.

- Ability to work independently, anticipate and react to frequently changing business climate.

- Ability to build effective working relationships with colleagues and key stakeholders, and to exercise tact and diplomacy.

- Proven time management and organisational skills with a proactive approach to prioritising workflow, meeting deadlines and resolving issues.

- Excellent communication and presentation skills with a demonstrated commitment to customer service and quality.

- Demonstrated business acumen, relationship building abilities & interpersonal skills.

- Well-developed analytical and conceptual skills, with the ability to interpret data and provide workable solutions.

- A high level of integrity, particularly when working with sensitive or restricted information.

- A high level of initiative, with the ability to anticipate requirements and plan and act strategically.

- Ability to balance conflicting and changing priorities, demonstrating flexibility and efficiency, with a logical and systematic approach towards tasks and projects.

- Supports flexibility and initiative to move between departments when necessary.

If you're as passionate about this position, please APPLY NOW ! Interviews to be held immediately.